25 Oct Learning Business Strategy on a Long Hike
Ken and several friends attempted to tackle a difficult stretch of the Pacific Coast Trail only to realize that they had set their goals without a solid strategy.
As Ken contemplated all the difficulties encountered on this failed trip, he did relearn some old lessons about strategy:
- Having goals come ahead of strategy is putting the cart before the horse. When this happens, companies often fall into trouble.
- Beware leaders who tell you their company will be the best this or the largest that before they tell you their strategy for winning.
- Maintaining sharp thinking about your value proposition is easier said than done.
- Great strategies require an objective, self-aware, and up-to-date sense of the capabilities that give you the right to win.
Check out this enjoyable read in it’s entirety.